Pirelli Global Brand Consistency
Besides the background color, size of the pirelli logo and the white band at the bottom of the page for the Japanese ads, these are basically the same ad across international markets. I love this campaign. The image is so universally acceptable and so eye stopping that it's successful without words. The headline supports the image's message. Note the cross promotion of car brands Lamborgini, Subaru, and Alpha Romeo in the ring on the fist's "ring tire".
Pirelli Global Brand Ads (click on thumbnail to view slideshow)
